Growth Lead (Hands-On, Strategic Role)
Sales and Marketing
Istanbul, Türkiye
Job Overview
Vizio AI is an AI-first Digital Transformation & Venture Studio helping companies modernize operations through analytics, automation, and productized AI services.
We support clients across the US, EU, and MENA, delivering dashboards, automation workflows, analytics systems, and MVP builds.
We’re now hiring our first full-time Growth Lead — a hybrid strategic + hands-on operator who can build, execute, and scale our multi-channel growth engine.
You will work directly with the CEO and shape Vizio AI’s next stage of growth.
Role Overview
Remote — EU/TR preferred
This is a full-stack growth role where you will own strategy, execution, and end-to-end funnel building across Upwork, SEO, landing pages, LinkedIn, outbound, and paid ads.
You will operate independently and move fast — no layers, no bureaucracy.
Key Responsibilities
Strategic
- Identify high-LTV verticals & ICPs
- Map market opportunities and competitor gaps
- Define multi-channel growth strategy
- Shape new productized services based on market insights
- Analyze Google Search Trends and extract actionable insights for sales
- Build funnel architectures & messaging frameworks
Tactical
- Build high-converting landing pages (Framer or similar)
- Execute technical SEO: indexing, schema, internal linking, optimization
- Plan & execute SEO clusters (keywords, briefs, content coordination)
- Optimize Upwork funnels & proposal variations
- Run outbound campaigns (Apollo, LinkedIn)
- Set up workflows in HubSpot Professional Hub
- Launch & manage multi-channel paid ads (Meta, Google, LinkedIn)
- Use automation and prompt engineering to improve campaign efficiency
- Run A/B tests & measure funnel performance
Operational
- Daily monitoring of Upwork lead flow
- Maintain HubSpot hygiene & reporting
- Manage GA4/Looker dashboards
- Maintain Apollo lists + deliverability
- Coordinate creatives with designer
- Publish weekly growth reports
- Maintain Growth OS documentation
Ideal Candidate Profile
Must-Have Core Skills
- Strong technical SEO experience
- Funnel building + conversion copywriting
- HubSpot Professional Hub (automation, scoring, workflows)
- Outbound tools (Apollo, SalesNav)
- Multi-channel execution across SEO, landing pages, ads, outbound
- Analytics (GA4, Looker/Power BI)
- Ability to apply prompt engineering for automation and campaign setupAbility to move independently and fast
Preferred (Not Mandatory)
- Experience with similar tools is acceptable.
- Framer (or Webflow, Typedream, similar builders)
- getMany or marketplace automation tools
- n8n (Make.com / Zapier also okay)
- Upwork or marketplace growth funnels
- Lovable, Bolt, v0, or similar tools
Experience
- 3–4 years in growth, technical marketing, SEO, or demand gen
Proven examples of self-built landing pages, funnels, or experiments
Experience in SaaS, AI, analytics, automation, or digital transformation is a plus
What Success Looks Like (First 30–90 Days)
By Day 30
- Completed full audit (Upwork, SEO, landing pages, HubSpot, outbound)
- Improved scanner logic + Upwork proposal performance
- Delivered technical SEO fixes
- Published 1 new landing page (Framer/Webflow/etc.)
- Launched the first Apollo sequences
- Built initial reporting dashboards
- Delivered a clear 90-day Growth Roadmap
By Day 60
- 8–10 vertical landing pages live
- SEO clusters launched (30+ pages scoped)
- HubSpot Professional workflows + lead scoring improved
- Paid awareness + retargeting ads running
- Upwork meeting rate improved 10–20%
- Weekly reporting cadence established
By Day 90
- Predictable inbound + outbound lead flow
- 20–30 inbound leads/month
- CAC trending from ~$3k → $2k–$2.5k
- Clear productization signals provided to Ops
- Growth OS (playbooks, templates, funnels) documented
Success means you’ve created a scalable growth system, not just executed tasks.
Why Join Vizio AI
- High-autonomy, high-impact role
- Direct collaboration with the CEO
- Build the entire growth engine from scratch
- Fully remote, with the freedom to manage your work environment.
- Fast experimentation culture
- Clear path to Head of Growth as the team grows
- Work with clients across US/EU/MENA
- Competitive base salary (TR/EU alignment)
- Quarterly performance reviews
Our Core Values
- Ownership Mindset: Take full responsibility for your work and its outcomes.
- Continuous Learning: Embrace new challenges and keep growing your skills.
- Making Things Happen: Focus on execution, measurable results, and iterative improvement.
- Thinking Forward: Anticipate challenges, plan strategically, and aim for long-term success.
⚠️ Please Read Before Applying
This role is not for everyone. To protect your time and ours, please apply only if:
- You have hands-on technical SEO experience.
- You have personally built landing pages (Framer, Webflow, or similar).
- You can execute without needing a content writer, designer, or dev team.
- You’ve run outbound campaigns or built automated workflows.
- You can show real examples of funnels, audits, or experiments you created.
- You move quickly, take ownership, and don’t wait for constant direction.
- This is not a social media, coordination, or management role — it’s a builder’s role.
Share link
https://vizio.hrpanda.co/growth-lead-hands-on-strategic-role